Just when you thought hyper partisanship couldn’t get any worse, when the country wasn’t bitterly polarized enough, now we learn that there are forces in motion that threaten to divide the Internet. An unholy alliance between a monopolist and a news conglomerate wants to change Cyberspace.
In case you haven’t tracked this story, Rupert Murdoch wants to block Google’s search engine and prevent it from accessing all content from News Corporation. This means no more online access … at least through Google … to Fox News, the Wall Street Journal, the New York Post, the Times of London, or other company-owned content. Yes, you guessed it: Murdoch is exploring online payment models to boost revenues and will grant exclusive access to Microsoft’s search engine … in exchange for payment. And Microsoft does not mind hurting Google’s margins.
Of course, the Internet search engine market is not the only place where Google and Microsoft compete head to head. Recently, Google announced a new operating system, Chrome OS, that will compete against Windows in the web-enabled laptop market.
Implications? There is no telling where this all is going and how it will affect the future of the Internet. Does this mean an end to the Information Super Highway as monopolists carve it up to profit themselves? I have my suspicions. What are yours?